In an original approach to social media marketing, De Beers invited five top international bloggers to its stores in London and New York to pick out which it would be their dream engagement ring.
These were the picks:
DB classic solitaire ring
Emily Johnston of Fashion Foie Gras chose this 5-carat DB ring, which makes the diamond take all of the focus in a simple yet elegant setting.
DB classic simple shank
Hedvig Opshaug of The Northern Light also went for a DB classic, selecting a more understated look with a 0.7-carat diamond solitaire.
Aura pavé
Peony Lim of Peony Lim picked an Asscher-cut Aura Pavé ring, which accentuates the diamond’s beauty and sparkle.
Adonis rose pink
Last to visit the London store was Gala Gonzalez of Amlul.com. She chose the blossoming design of this ring as her dream engagement solitaire.
Aura Solitaire
Visiting the De Beers New York store, Christine Cameron of My Style Pill opted for a De Beers “diamond of character” with a beautiful and rare pink cushion-cut diamond centre.
Which one would have been your choice? Let us know in the comments below.