After months of anticipation, Britespan Building Systems Inc. (Britespan) has launched their new corporate website. Following the exciting release of their corporate branding and positioning video, the new and improved Britespan website features a fresh, revitalized and uncluttered design, is user friendly and has been built for faster, easier navigation.
Britespan’s new website is launched with the goal of improving the visitor experience by helping them find the information and resources they are looking for in a matter of seconds. “Like most companies, a website is often the first interaction someone is going to have with that company, so we knew when we were building Britespan’s new website that it really had to be the foundation of how we communicate with potential customers, current customers, our dealers, and employees,” says Amanda Monaghan, Marketing Manager at Britespan. “Our goal was to improve the overall user experience, and really to help users find the answers to questions they may have had about Britespan and fabric buildings before visiting the website.”
Britespan’s new website features improved functionality, new content and search engine optimization that targets the users search intent, and offers a number of new and improved features including image galleries, an intuitive social media feed, a video gallery, and an events calendar. You can also browse through all of the latest Britespan news on company newsfeed. The website has been organized into user friendly categories including Building Use, Building Series, Technical Components, and the Britespan Advantage to name a few.
The new website is also mobile responsive and accessible, is accessible for visually and hearing impaired individuals, and has two internal portals for both Britespan dealers, and employees.
Britespan’s new corporate website, as well as their recently launched corporate branding and positioning video, are part of a number of company revitalization initiatives, aimed at strengthening the Britespan brand and the company’s presence as leaders in the fabric building industry. “It is important that Britespan has a strong, cohesive corporate message and look and feel across all of our marketing and communications tools, and throughout the company. Britespan is a superior company manufacturing and selling a superior product, with industry experts in every area of its business. We deserve to look the part,” says Mrs. Monaghan.
About Britespan Building Systems Inc.
Located in Lucknow Ontario, Britespan Building Systems Inc. offers steel framed, fabric covered buildings, as temporary, permanent and portable solutions for every industry and application. Britespan buildings are pre-engineered in clearspan widths up to 160 feet wide and can be manufactured to any length, with post-fabrication hot dip galvanized trusses for superior rust protection. The thermally non-conductive properties of our covers ensure a warmer interior during cold months and a cooler interior during hot months. Natural ventilation and abundant sunlight dispersed through the building eliminates moisture, and creates a safe, shadow free working environment. Our buildings can be installed quickly, even in remote areas. As an industry leader, we have constructed thousands of buildings across North America.
Visit Britespan’s new website!