60 Minutes looks at India’s gold obsession

This week’s 60 Minutes examines why gold has become so important to India and what significance it plays in weddings and rituals.

And story like this lends itself to some pretty good visuals.

“In the past 20 years, India has emerged as one of the fastest growing economies on earth,” says the shows correspondant.

“Today, as a result, India is now the world’s largest consumer of gold. Why gold? Because in India, there is no possession more valuable. Just as part of the American dream is to own a home, the dream in India is to own gold. For Indians, gold jewelry is wearable wealth, financial security that’s also a fashion statement. India’s love for gold is as ancient as its culture.”

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