Mining’s old guard needs strong medicine
A new report details subpar investor returns in the mining industry over the last decade, particularly big cap diversified companies which have not adapted to new realities.
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Goodyear is launching ‘Goodyear at your Service’, a brand new program to benefit Off The Road (OTR) tyre users. Available to all off-road tyre users in the Europe, Middle East and Africa region, the company states that the new internet-based program will ensure that each customer gets the best possible expert support when purchasing and operating Goodyear tyres. The Goodyear statement said: “OTR tyres are a significant investment and their performance is key to the successful operation of the plant to which they are fitted. This means that the correct choice of product and information relating to its operation is essential for customers to ensure that they get the best performance and mileage. By registering for ‘Goodyear at your Service’, a plant operator is able to easily communicate with the local OTR specialist and to get the help or information required as quickly as possible.” In order to promote the new tool, every OTR tyre leaving the Goodyear tyre plant in Luxembourg will carry new stickers. These stickers will carry information about the program and how to register for it. Additionally, a QR code has been placed on the label to ease registration for users using smart-phones.
